The lead-to-revenue process within any company is critical; it encapsulates the entire commercial landscape and shapes the customer relationship. Yet, in many businesses, this process is broken and full of bottlenecks and inaccurate siloed data.
Join Wipro and Salesforce on Thursday 21st October, 11am-12pm BST as we share how global firm TP ICAP and other organizations are transforming this process and truly aligning sales and finance operations through quote-to-cash solutions to manage the entire lead-to-revenue process. These solutions are enabling them to become more agile in their operations, have end-to-end visibility of their transactional landscape, and serve their customers faster.
We will be joined at the event by Anuj Mital, TP ICAP Data and Analytics CFO. TP ICAP is a leading, global financial services organization that is currently engaged in a complete lead-to-revenue transformation. Anuj recognized the value of an end-to-end sales and finance transformation and has been successfully leading and driving this change. He will share the drivers for this journey, the challenges and learning opportunities they have encountered along the way, as well as how the knowledge they’ve gained will support their business in the short and longer term.
You will learn actionable insights on how to: